Social Media Marketing Specialist
We are seeking a Social Media Specialist with know-how in social media platforms to create and primarily execute social media and content strategy. You'll work closely with our marketing team to manage our influencer program, content creators, and maintain Gathre’s social media channels, including: engagement, posts, partnerships, and giveaways. You’re naturally on the lookout for where the momentum is going on social media to help propel Gathre and push the brand forward. As part of a quickly growing startup, you’re teachable, take initiative, and eager to try new things, and wear a lot of hats. You have an eye for tasteful design, aren’t afraid of hopping in front of the camera, follow current social trends, and are good with your words. Ideally this candidate can marry the analytical and creative side of social media. You like to have fun, do good, and believe together we can make a difference.Day to Day:
- Daily management of Instagram, Facebook, Pinterest, and Youtube channels and all social media communities.
- Expand the digital reach of the brand by creating and posting engaging and innovative stories, reels, posts, shopping, and campaigns that align with Gathre’s brand values.
- Develop content, build campaigns, and manage the social content calendar alongside the creative and marketing team.
- Track, analyze, and report social metrics on key performance indicators in a digestible format.
- Suggest changes and adapt according to industry changes to increase ROI and hit metrics.
- Assist with influencer partnerships and collaborations including seeding initiatives around product launches and seasonal gifting.
- Oversee collaborations with other brands and incoming press and media requests.
- Discover and identify new and up-and-coming influencers, publications or other VIP’s that fit the Gathre brand.
- Follow closely current social trends across platforms and brands.
- Encourage community by engaging online in a professional and personable manner.
- Find new ways to increase brand awareness and bring in new customers.
Requirements:
- 3+ years of social media experience at a D2C brand ideally in a similar space.
- Proficiency making reels and in video editing softwares.
- Creative design experience in the Adobe Suite.
- Strong writing skills, with the ability to adapt well to the voice of Gathre.
- Ability to follow directions with exactness.
- Self-directed and able to deliver tasks in a timely manner.
- Strong organization skills and attention to detail to maintain and deliver content schedules.
- Excellent communicator between teams and with partners.
- Have understanding of Gathre products and brand.
Job type: Full-time
Location: Lindon, Utah
To apply: Send an email to michael@gathre.com with “SOCIAL MEDIA SPECIALIST” in the subject. Please include your resume, any portfolio or samples of your work, and respond to the following questions in the body of the email:
1- Why you’d be a great addition to the team here at gathre
2- Your available start date
3- How much you’re hoping to make
2- Your available start date
3- How much you’re hoping to make
